Privacy Policy
Last Updated: September 11, 2025
At AJ Marbella Taxis, we are committed to protecting your personal data in compliance with the General Data Protection Regulation (GDPR) and Spanish data protection laws. This Privacy Policy explains how we collect, use, and protect your personal information when you use our website and services.
1. Data Controller
Company Name: AJ Marbella Taxis
Registered Address: Av. del Comandante García Morato, s/n, 29004 Málaga, Spain
Tax Identification Number (NIF): 53696956Y
Contact:
- Email: info@ajmarbellataxis.com
- Phone: +34 635 594 781
2. Data We Collect
We may collect the following personal data when you interact with our website or services:
- Contact Information: Name, email address, phone number, and address provided when booking a taxi or contacting us.
- Booking Details: Travel dates, destinations, and preferences for taxi services.
- Technical Data: IP address, browser type, device information, and usage data collected via cookies (see our Cookies Policy).
- Payment Information: Credit card or payment details processed securely through third-party payment providers.
3. How We Use Your Data
We use your personal data to:
- Process and manage your taxi bookings.
- Communicate with you regarding your bookings or inquiries.
- Improve our website and services through analytics.
- Send promotional offers or updates, if you have consented to marketing communications.
- Comply with legal obligations and protect our legitimate interests.
4. Legal Basis for Processing
We process your data based on:
- Contractual Necessity: To fulfill your booking requests.
- Consent: For non-essential cookies and marketing communications.
- Legitimate Interests: To improve our services and ensure website functionality.
- Legal Obligations: To comply with applicable laws and regulations.
5. Data Sharing
We may share your data with:
- Service Providers: Third-party providers for payment processing, analytics (e.g., Google Analytics), and communication services.
- Legal Authorities: When required by law or to protect our rights.
We ensure that third parties comply with GDPR and protect your data.
6. Data Retention
We retain your personal data only for as long as necessary to fulfill the purposes outlined in this policy or as required by law. For example, booking data is kept for 5 years to comply with tax regulations.
7. Your Rights
Under GDPR, you have the right to:
- Access, rectify, or erase your personal data.
- Restrict or object to processing.
- Data portability.
- Withdraw consent for non-essential processing.
To exercise these rights, contact us at info@ajmarbellataxis.com.
8. Cookies
We use cookies to enhance your experience. See our Cookies Policy for details.
9. Data Security
We implement technical and organizational measures to protect your data, including encryption and secure servers. However, no system is completely secure, and we cannot guarantee absolute security.
10. Contact Us
For questions about this Privacy Policy, contact us:
- Email: info@ajmarbellataxis.com
- Phone: +34 635 594 781
- Address: Av. del Comandante García Morato, s/n, 29004 Málaga, Spain
